Our merry little band of editors at SPI has decided launch a magazine for insomniacs. In its essence, the magazine is a lifestyle magazine for the 58% of Americans who want to prevent, cure, or cope with sleeping disorders.

We were all quite surprised to find how much we're excited by the concept. Thus, in my excitement I designed a mock-up cover and some font and color templates -- and also, because I love a good CS5 free trial.

If you, dearest readers, would be so kind as to take a survey to help our efforts to become America's Next Top Magazine, my whole group would really appreciate it.

You can find it here:

As an aside, I'm currently waiting what feels like a millennium for  Illustrator to download so that I can turn the overturned 'e' in the logo into something shaped like an eye. Thoughts?

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